The Team...

Marianne Radwan

Marianne Radwan has nearly twenty years of experience in marketing, public relations and business development in the technology and VC industries. In her role as a marketing strategist and promoter of high technology companies and their products, Ms. Radwan has gained expertise in a wide range of technologies from hardware to software to information technologies.

Ms. Radwan is the founder and president of RadCom Strategic Marketing. Ms. Radwan previously worked with Sevin Rosen Funds, the leading technology VC firm known for its successes including Compaq, Lotus, Citrix and Ciena. In this role, she was responsible for promoting the firm and providing high-level marketing and public relations counsel to over 100 portfolio companies.

Previous positions included senior vice president and general manager of the Boca Raton office for Shandwick/High Tech Communications, one of the nation's top public relations agencies. She also founded the Dallas and Boca Raton offices of Capital Relations, a marketing communications firm specializing in high-growth technology companies. She was instrumental in positioning, launching and promoting start-up companies through the various stages leading to initial public offering. Prior to joining Capital Relations, Ms. Radwan was Director of Marketing Communications for Telematics International (later purchased by ECI Telecom), a leader in the field of broadband technology.

Throughout her career Ms. Radwan has provided counseling to many start ups as well as established technology companies around the world including Boca Research, Convex Computer Corporation, CompuAdd, CyberGuard Corporation, Cyrix, Dallas Semiconductor, Harris Computer Corporation, Lucent Technologies, Micrografx, Monterey Networks, Motorola, Paradyne, PenOp, Siemens Stromberg Carlson, Texas Instruments, and Tonic Software.

An excellent linguist, Ms. Radwan graduated with honors in Languages and Sociology from Salford University in England and is fluent in French.

Alison Golan

Alison Golan is a high tech public relations specialist with 15+ years experience. She started her career as the prime media contact for two leading-edge companies -- Convex Computer Corporation (a supercomputer manufacturer with 1000+ employees, now a division of Hewlett-Packard), and Interphase Corporation (a leading supplier of high-speed networking products including ATM). Alison then launched her own agency and has represented a number of hardware, software, networking, telecommunications, CRM and streaming media companies. Former or current clients include Soffront Software, Inc.; Connectware, Inc.; VisionWare, Inc.; Everest Group; Active Power; Paradyne Corporation; CyberGuard Corporation; PenOp; NeoTool Development, Hewlett-Packard Company; Entera, Inc.; Centricity Software; ChainCast Networks; and Redemtech.

Her experience includes strong media relations implementation, working with all segments of the high tech press including trade, business and vertical markets such as oil & gas, telecommunications, software, hardware, radio, Internet, and manufacturing. In addition, she has coordinated product launches, trade shows, product reviews, analyst briefings, editorial calendars, and press tours. Alison has arranged national media coverage with CBS, CNN, CNBC, The New York Times, The Wall Street Journal, Business Week, and Fortune. She possesses robust writing skills and has developed press releases, backgrounders, data sheets, product brochures, case studies, newsletters, bylined articles, and white papers.

Alison earned a B.S. degree, (triple major in Secondary Education, English, Speech/Drama) from Maranatha College, Watertown, Wisconsin. Alison graduated summa cum laude in college and valedictorian in high school.

Andrea Milrad

Andrea Milrad has a wide breadth of professional experience in marketing and communications, including media and analyst relations, sports promotions, advertising and direct marketing. She currently focuses on companies in the high technology and travel sectors. Andrea has worked with companies in a variety of industries, including telecommunications, streaming media, website monitoring, networking, security, voice/data communications, and travel.

Andrea provides clients with expertise in media relations, trade show support, writing, strategic planning and communications counsel.

Andrea has a strong professional background in communications as well accounting and finance. She worked several years as an auditor in the securities industry before she expanded her horizons into public relations and advertising. While an auditor with Depository Trust Company of New York, Andrea analyzed operations and recommended improvements to boost operational efficiency and financial productivity.

Following that, Andrea worked as a public relations manager for Alamo Rent A Car/Certified Vacations, handling internal communications, managing outside PR agencies and managing a variety of corporate communications programs, including media, advertising and international campaigns.

Andrea also worked as a promotions manager for national sporting goods retailer The Sports Authority, managing campaigns to promote store opening across the country, as well as negotiating and coordinating sports sponsorships. She was also worked on direct mail marketing campaigns.

Andrea currently is vice president and co-owner of Edgar.Net, Inc., a company that provides a variety of marketing and communications services to companies and non-profit organizations. She also designs original custom "ticket" birth announcements and party invitations for LittleBIG Man, Inc., a company she founded to provide children, adults and corporations a unique way to invite people to parties and events.

Andrea earned a B.S. in Accounting from the University of South Florida and an M.S. Integrated Communications from Florida International University.

Robert Masson

Bob Masson is a high tech product marketing specialist with over twenty years of experience in the computer industry. He began as a technical sales consultant with Prime Computer Corporation, working with customers, sales and marketing organizations to increase product sales and ensure customer satisfaction. Bob subsequently worked in a variety of marketing roles in other companies, including Stratus Computers, Convex Computer Corporation, and Hewlett-Packard.

In 1999 Bob formed RP Masson & Associates to provide product marketing consulting services to high tech companies. Bob¹s technical background, combined with his extensive marketing experience, provides the unique ability to take complicated ideas (often straight out of engineering) and creatively translate them into more easily understood real-world benefits. One customer remarked that Bob "has both a left and a right brain, and isn't afraid to use either one!"

Bob has considerable writing experience, especially in technical areas where understanding the technology is an important part of relating the story to the audience. He has written on a wide range of technical subjects‹from articles for publications like Machine Design and Computer Technology Review to market analysis and technology white papers for systems vendors.

Erin Smith

Erin Smith has thirteen years combined experience in news writing, public relations writing, advertising design and copy writing, web design, and Internet marketing.

Erin has successfully coordinated product launches, trade show interviews, product reviews, editorial opportunities, and press tours. In addition to trade press contacts, Erin has arranged national media coverage with ZD TV and Time Magazine. Writing experience includes general and business news articles, press releases, background sheets, data sheets, product brochures, case studies, white papers, and authoring and placing vendor contributed articles.

Web design and marketing experience include launching and operating a local ISP and designing web sites for various clients nationwide. Her site designs include both informational layouts and real-time order processing. Erin's research into search engine placement protocols has allowed her to achieve high-ranking placements for her clients.

Erin earned a B.A. in Journalism and Advertising from the University of North Carolina at Chapel Hill.